The iMore team of Apple enthusiasts and experts shows you how to get the most out of your tech life by using Apple products and the apps, services, and devices they connect with to their fullest.
iMore is THE destination for everything iPhone, iPad, iPod, Mac, MacBook and Apple Watch. With in-depth buyers guides, detailed help guides, expert product recommendations, and timely tips, the iMore staff seeks to provide all the guidance likeminded Apple lovers could possibly need.
Born in 2008 of a merger between trusted Apple sites The iPhone Blog and Phone different, iMore is a mainstay in the Apple community for good reason. Every single iMore writer and editor takes their job seriously, and we prioritize accuracy and editorial independence in everything we do, never receiving compensation for coverage and never pulling punches.
Meet the iMore team
Gerald Lynch is the Editor-in-Chief of iMore, keeping careful watch over the site's editorial output and commercial campaigns, ensuring iMore delivers the in-depth, accurate and timely Apple content its readership deservedly expects. You'll never see him without his iPad Pro, and he loves gaming sessions with his Game Center buddies via Apple Arcade on his iPhone 14 Pro, but don't expect him to play with you at home unless your Apple TV is hooked up to a 4K HDR screen and a 7.1 surround system.
Living in London in the UK, Gerald was previously Editor of Gizmodo UK, and Executive Editor of TechRadar, and has covered international trade shows including Apple's WWDC, MWC, CES and IFA. If it has an acronym and an app, he's probably been there, on the front lines reporting on the latest tech innovations.
Gerald is also a regularly contributing tech pundit for BBC Radio and in the past has written for various other print and online publications, including T3 magazine, GamesRadar, Space.com, Real Homes, MacFormat, music bible DIY, Tech Digest, TopTenReviews, Mirror.co.uk, Brandish, Kotaku, Shiny Shiny and Lifehacker. Gerald also holds a Guinness world record on Tetris.
He is also the author of 'Get Technology: Upgrade Your Future', published by Aurum Press. Gerald is a big reader, studying English Literature at Goldsmiths, University of London, plays guitar, and knows his way around a virtual reality headset. Gerald dreams of the day when he can pop on an Apple VR headset and meet Lawnmower Man-era Pierce Brosnan. Sadly, Pierce doesn't share the dream.
Stephen Warwick has written about Apple for five years, three at iMore and before then at Today’s iPhone, part of the Phonedog group (now Slashdot TV). He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. This means Stephen is well versed in every area of Apple’s business operation. This includes its best products such as the iPad, iPhone, Mac, AirPods, and Apple Watch. However, it also extends to apps and services, as well as the supply chain, patents and litigation, competition, politics and lobbying, the environment, and more.
Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design.
Stephen also has a keen interest in gaming on both console and PC. Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple.
As the Buying Guides and Deals Writer for iMore, Tammy puts over a decade of experience in finding the best prices of Apple products to work helping you save money on the equipment that you want. She keeps on top of the best prices on Apple devices around the web, letting you know the best times to buy. If you want to know the best thing to buy for a particular use case, Tammy’s your girl - she puts together the buying guides that tell you a little more about which products you should look at. While she may be the newest member of the iMore team, she’s bringing a unique take on the Apple ecosystem and bringing back regular deals content to round out the iMore library.
It’s not just Apple that Tammy is into - she’s an avid audiophile and cinephile to boot. She’s turned her parent’s spare room into a home cinema, replete with large TV that dominates a wall and Dolby Atmos surround system. You’ll be pleased to know that it’s all second-hand - even outside of iMore, Tammy loves a deal.
When not working, Tammy will likely be found doing more writing. With a Masters in Screenwriting from the University of the West of England, she fills most of her spare time writing feature-length and TV episode screenplays, interspersed with a hefty dosage of short stories, many of which will never see the light of day. Outside computer screens, she splits her time between rearranging a burgeoning action figure collection or racing a digital car around a virtual track. Tammy would like to replicate the shared cockpit scene from Top Gun, only with Lewis Hamilton in an F1 car. Lewis is yet to reply to her emails.
John-Anthony Disotto is the How To Editor of iMore, ensuring you can get the most from your Apple products and helping fix things when your technology isn’t behaving itself.
Living in Scotland, where he worked for Apple as a technician focused on iOS and iPhone repairs at the Genius Bar, John-Anthony has used the Apple ecosystem for over a decade and prides himself in his ability to complete his Apple Watch activity rings.
John-Anthony has previously worked in editorial for collectable TCG websites and graduated from The University of Strathclyde where he won the Scottish Student Journalism Award for Website of the Year as Editor-in-Chief of his university paper. He is also an avid film geek, having previously written film reviews and received the Edinburgh International Film Festival Student Critics award in 2019.
John-Anthony also loves to tinker with other non-Apple technology and enjoys playing around with game emulation and Linux on his Steam Deck.
In his spare time, John-Anthony can be found watching any sport under the sun from football to darts, taking the term “Lego house” far too literally as he runs out of space to display any more plastic bricks, or chilling on the couch with his French Bulldog, Kermit.
Daryl Baxter is iMore's Features Editor, overseeing long-form and in-depth articles and op-eds. Daryl loves using his experience as both a journalist and Apple fan to tell stories about Apple's products and its community, from the apps we use everyday to the products that have been long forgotten in the Cupertino archives.
Daryl studied Computer Systems (Networks) at Nottingham Trent University, where he first flexed his editorial muscles with an interview with original Tomb Raider composer Nathan McCree, published in the university's magazine, helping Daryl to discover the career he wanted to follow.
Since then, Daryl's professional life has included working as tech support, freelance editorial, and eventually settling into full time editorial positions, building out a new tech site at Gfinity in 2018. Daryl was eventually tasked with leading the Software & Downloads section at TechRadar.
Daryl also published a now best-selling book available in shops and online, called 'The Making of Tomb Raider', which tells the story of the beginnings of Lara Croft and the series' early development. He's constantly being asked if a second book is being made. Who knows...
Now at iMore as its Features Editor, he wants to dig deep into the depths of Apple products, features and the company's rich history, looking at everything from the latest Apple silicon through to honoring what came before with the iPod Photo and the Macintosh.
In his spare time, Daryl's usually found in a coffee shop, playing many retro games, and GoldenEye multiplayer on the Switch. Alongside this, he's also constantly replaying Metal Gear Solid 3, and quoting The Simpsons to whoever may be nearby.
Brendan oversees content strategy for our buying guides and deal pages here at iMore and also Android Central and Windows Central. He's a former freelance games journalist, then the first ever Deals Editor for TechRadar and then the Managing Editor of eCommerce & Hardware at GamesRadar before joining us.
When he's not rummaging through online sales or trying to appease the Google algorithm you'll find him binging boxsets or diving into anything on Xbox Game Pass while feeling incredibly guilty he barely turns on his PS5 any more. He also recently discovered that Siri is much better for smart home requests than Google Assistant.
Our top contributors
Karen is a contributor to iMore.com as a writer and co-host of the iMore Show. She’s been writing about Apple since 2010 with a year-long break to work at an Apple Store as a product specialist.
Before joining iMore in 2018, Karen wrote for AppAdvice (mostly about App Store apps and Apple product accessories), WatchAware (all about the Apple Watch.) She also wrote some articles for MacWorld, both online and in print. Karen writes a lot of accessory roundups and reviews for iMore, plus occasional how-tos and editorials. She’s an early adopter who used to wait in long lines on release days before pre-ordering made things much quicker and easier, but still kind of misses lining up with the other Apple enthusiasts.
Karen is a wife and mom (and dog mom) who is also a part-time teacher. She loves to travel and is always looking for the best portable tech and accessories so she can work from anywhere in the world. She works as a movie extra whenever possible and has done eight films so far, including Cherry on Apple TV+. Karen earned both her bachelor’s and master’s degree from University of Michigan and remains a big fan, so Go Blue!
Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, he has held positions at both Best Buy and Apple. Now, Joe now covers the technology company for the website. In addition to covering breaking news on a daily basis, he also writes opinion pieces and reviews that cover a the full gamut of products in the Apple ecosystem. From Apple TV to charging accessories, Joe’s interests range far and wide for anything that will have a meaningful impact for consumers that use Apple products.
He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. In college he bought his first MacBook (it came with a free iPod touch for education at the time) and eventually the iPhone. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup.
In his free time, Joe enjoys playing video games with friends on Xbox, going to the movies., photography, working out, and running. Over the pandemic, he has gotten heavily into the outdoors including hiking, camping, and backpacking.
Oliver has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.
Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall.
Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.
Passionate about apps and the developer ecosystem, Oliver is always keen to try out the hottest new things to hit the App Store — and some that haven't made it there yet, too.
Nicolette began writing as a contributor for iMore in 2019. She’s been an avid Apple fan since she got the very first iPhone in 2007 and switched from a PC to MacBook in 2008 after inadvertently dousing her laptop with a hefty dose of water. She writes a lot of product reviews, collections, comparisons, and how-to guides. With over a decade of high-level experience in the health and fitness industry, Nicolette has become an expert in the field.
A health and fitness expert, as well as a quadruple certified master fitness instructor (she teaches indoor cycling, yoga, barre, and versa climbing), Nicolette specializes in tech pertaining to the active lifestyle. A devout fitness enthusiast, she loves being the first to check out and review new industry trends, apps, equipment, and gadgets.
When she’s not freelance writing, Nicolette works as a professional DJ, MC, fitness instructor, and performance artist. An audiophile, you’ll find her reviewing a lot of the latest and greatest in audio tech. Also, a proud wife, and mother to a beautiful daughter, sausage-fox dog, and panther-like cat, Nicolette enjoys reviewing home and kitchen tech, and spending time with her family. If she’s not at home, Nicolette loves to travel the world, frequent concerts, and sip on exceptional glasses of wine in exotic locales.
Jaclyn Kilani is a content writer at iMore. She's a longtime Apple addict with a flair for creating (written works, design, photos; you name it!) on her devices. Jaclyn has also worked in the marketing sector for over 16 years, dabbling in a bit of everything from writing to graphic design and digital marketing. In her heart of hearts, however, she is a born writer and an avid reader who adores everything about the written word. Someday she may even churn out a book or two.
Throughout her career, Jaclyn has also developed something of an addiction to all things Apple. Her professional and personal life is enhanced by an ever-growing collection of iPhones, iPads, MacBooks, Apple Watches, and even AirTags. Luckily, this expensive habit is of great use to her work at iMore, where she writes with authority on Apple products and the accessories that go with them.
Apart from work life, Jaclyn lives with her husband and two children in the tropics of Colombia, South America. They enjoy traveling, exploring the local community, and spending time in nature observing wildlife. Jaclyn’s children would also like to be Apple addicts, but they can’t afford it, so they collect rocks and wild animals instead. You can read more about Jaclyn’s expat lifestyle on MorningPapaya.com.
Neil Alexander Long is a gaming contributor for iMore, as well as the founder and editor of mobilegamer.biz, a mobile games industry website. He started his games media career almost 20 years ago on UK games industry publication MCV, where he quickly rose to become editor at the tender age of 24.
He then moved into consumer journalism as editor of Official Nintendo Magazine, and stepped up to become editor-in-chief there two years later. After a short stint creating and launching interactive iPad gaming magazine iGamer (RIP), he moved into online journalism as editor of edge-online.com (also RIP), Edge magazine’s online presence.
In 2014, Neil moved into tech as Apple’s App Store games editor, based in London. There he assumed responsibility for featuring decisions and editorial strategy across Europe, and was part of the team that helped launch the Apple Watch App Store (remember that?), Apple TV’s App Store, the App Store’s UK Today tab and Apple Arcade.
He was responsible for the editorial launch of countless games, including Clash Royale, Monument Valley 2, Brawl Stars, Candy Crush Friends Saga, Beatstar and more. He was also part of the team that debated and selected Apple’s Game of the Year and Apple Design Award picks.
Neil left Apple in 2021 and launched mobilegamer.biz in March 2022, a site for the mobile games business that specialises in exclusive news, interviews and insights.
Nathan Alderman is an iMore contributor. He’s been using Apple computers since his first Apple IIe in 1985, and writing professionally about Apple products and their software since 2005.
A graduate of Northwestern University’s Medill School of Journalism, he’s worked full-time as an editor, writing coach, fact-checker, and writer for more than two decades. During his 12 years as a freelance contributor for Macworld, he covered Mac email clients, web browsers, web design tools, writing apps, and games.
Since coming to iMore in 2017, he’s written about many of those topics and more, including his efforts to digitize his movie library, escape the clutches of his cable company, set up a home media server, wage a never-ending battle against internet ads, and plumb the depths of Apple Arcade in search of hidden gems.
He spends his rapidly dwindling spare time writing fiction for fun, learning Spanish on his phone, volunteering for democracy as a canvasser, researcher, and writer, and talking about movies, Marvel, Muppets, and more on assorted podcasts on The Incomparable Network. Whether or not he’s doing any of those things at the moment, Nathan adores his wife and wrangles his alarmingly large children from the home they share in bucolic central Virginia.
Nadine Dornieden is a freelance writer from St. Vincent and the Grenadines, with words at iMore, Android Central, IGN, and PBS's Independent Lens.
Though her primary focus is Nintendo, she enjoys looking at the video game industry as a whole, including iPhone and iPad gaming. Some of her favorite topics to discuss in the realm of video games are representation, accessibility, and the relationships between video game corporations and consumers. Her favorite franchises are Animal Crossing, Pokémon, and Monster Hunter, though she's always ready to curl up with a good visual novel or platformer on her Nintendo Switch.
She's always happy to chat about video games on Twitter at @stopthenadness.
Alex Huebner got her start in writing after graduating from Iowa State University in 2014 with a Bachelor’s in Advertising and a focus on copywriting. After a few years in marketing roles, she began to shift to journalism and has been working with iMore as a Freelance Gaming Writer for three years. Android Central and Windows Central also house a few of her articles.
She regularly covers Nintendo Switch games from Pokémon, Zelda, and Sonic to a few indie pieces. You’ll also see her talk about accessories to improve your gaming experience and keep your console safe. As a parent, she enjoys finding iOS game apps that are fun, safe, and educational for children and helping other parents think of what to consider as their little ones begin to show interest in technology, as well as some games anyone could enjoy. In addition to the Nintendo Switch, you may also find her playing on the PlayStation, PC, and a variety of saved old consoles.
Alex often has a controller in hand but can also be found playing with her toddler, husband, and dogs, exploring a new area outdoors, crocheting, reading a book (or comic book), cosplaying, or playing with makeup. Since she grew up with video games she has many favorite titles, however, a few of her most recent favorite games include the Zelda franchise, Little Nightmares, and Animal Crossing.
Samuel Tolbert is a freelance gaming writer who started working for iMore and its sister sites Windows Central and Android Central in July 2019. He handles news, previews, reviews, and exclusive original reporting, and has also been featured on TechRadar.
With a background studying engineering before he shifted his focus to gaming journalism, he's skilled at identifying technical advantages and disadvantages provided by different hardware. If he’s not writing something, he’s off playing video games, spending time with his pets, exercising, or reading. He's also fond of trying to draw things with his iPad.
While it’s probably easier to point out the genres he doesn’t enjoy, he has a particular interest in real-time strategy, role-playing games, and big-budget horror titles. He's also particularly fond of Bayonetta and Metroid.
After 25 years covering the technology industry, Jeremy Kaplan is a familiar face in the media world. He is currently Content Director for iMore, where he oversees product development and quality for the world's most respected Apple blog.
Before joining Future, Jeremy was Editor in Chief of Digital Trends, where transformed the niche publisher into one of the fastest growing properties in digital media, ranking on the annual Inc 5,000 for three years running. The publisher won multiple awards during his tenure, including a sought-after Digiday Content Marketing Award in 2019. The same year, Jeremy was named to the FOLIO: 100, which honors publishing professionals making an industry-wide impact.
How we test
We love unboxing, testing, benchmarking, and reviewing the latest and greatest Apple gear at iMore, as well as the various gadgets and software that help you make the most of your iPhones, iPads, Mac computers and more.
We take our responsibility to provide informed and accurate recommendations and reviews seriously. And to make sure we deliver on our commitment to provide reliable advice, we've built an evaluation system and associated set of review standards that all of our writers and editors follow.
iMore’s promise to you:
- We do not take payment for product reviews, ever. Our reviews always have, and always will be, based on our independent testing, free of outside influence.
- We chose products for review based on what we believe our audience is most interested in.
- Our thoughts and commentary in reviews is purely our own – no advertisers or partner brands have any say on our scoring.
- If a product isn't up to scratch, we'll tell you exactly why. We won't sugar coat problems, or mislead you. Bad reviews are just as valuable as good ones.
- We test products in the same real-world environments you would use them, and ensure each reviewer has been given ample time to thoroughly test a product before typing down their thoughts. We'll leave no stone unturned, no feature untouched.
- If you think we're not living up to this promise, please email the editor in chief and we'll aim to put it right.
Our five-star scoring system
iMore rates the products and services we evaluate using a simple star scale, with one being the lowest rating, and five being the highest, and half marks awarded for those edge cases in between. These ratings combine objective data and performance with the subjective context of the product in its wider ecosystem, as well as the experience of the writers.
Ethics and standards
iMore is a member of the Independent Press Standards Organization (IPSO) which regulates the UK's magazine and newspaper industry. We abide by the Editors' Code of Practice and are committed to upholding the highest standards of journalism.
If you think that we have not met those standards and want to make a complaint please contact Jeremy Kaplan, our Content Director. If we are unable to resolve your complaint, or if you would like more information about IPSO or the Editors' Code, contact IPSO on 0300 123 2220 or visit www.ipso.co.uk.
Licensing, reprints, and permission
For reprints and logo licensing, email us at firstname.lastname@example.org.
About Future PLC
iMore is part of Future PLC, which also includes the Android Central and Windows Central communities. Each year, this network of sites reaches more than 500 million consumers, with more than five million subscribers and followers, and we see 500,000 user engagements each month.
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